Walmart’s price-matching policy differs significantly between in-store and online shopping. Understanding these distinctions is essential before you head to the checkout line or browse the website.
In-Store Price Matching at Walmart
If you buy an item at a Walmart store, the retailer will match the price of the identical item advertised on Walmart.com. This is Walmart’s only price-matching option for physical store purchases.
To receive a price match, you must inform a Walmart associate at checkout about the lower price on Walmart.com. The identical item, including size, model, quantity, brand, and color, must be in stock and available to purchase on Walmart.com at the time you request the price match. If approval from a supervisor is needed, your transaction may take longer while they verify eligibility.
Walmart reserves the right to limit quantities to one per customer, per item, per day. In New Mexico, quantity limits for resale purchases are restricted.
Price matches for Walmart.com items are not available in Alaska, Hawaii, or Puerto Rico.
Online Price Matching at Walmart.com
Walmart.com does not offer price matching at all. According to the official Walmart policy, the retailer does not match prices for items offered on the website, prices offered by competitors, prices for items previously purchased on Walmart.com that have since decreased in price, prices available through Marketplace or third-party sellers, or items offered in Walmart stores or Neighborhood Markets.
If you purchase an item online and the price drops later, Walmart will not reduce your price or offer a refund for the difference.
Which Competitors Does Walmart Price Match?
Walmart does not price-match competitors at all, whether online or in-store. This includes major retailers like Amazon, Best Buy, Target, and warehouse clubs. Walmart specifically does not price-match Amazon prices or Prime Day deals. Walmart also does not price-match wholesale retailers such as Costco, BJ’s Wholesale Club, or Sam’s Club.
While Walmart does not officially match competitor prices, the retailer frequently runs competing sales that overlap with other retailers’ promotions. Many customers find that Walmart already offers the same price or lower prices on popular items without needing to request a formal price match.
What Is Excluded From Price Matching?
Walmart price matching has many exclusions. The retailer does not price-match:
- Competitors’ online or in-store prices
- Walmart.com prices during special events, including clearance, Rollback, Black Friday, Cyber Monday deals, or other limited-time promotions
- Prices from Walmart Marketplace retailers or third-party sellers
- Bundle offers, instant rebates, or mail-in offers
- Offers that include financing
- Advertisements that require a purchase to receive a gift card
- Percentage off or buy one get one free advertisements without a specified price
- Prices from other Walmart or Neighborhood Market stores
These exclusions mean that most sale prices and promotional deals cannot be price-matched, even if they appear on Walmart.com.
How to Request a Price Match at Walmart
If you meet all the requirements for a price match, here is how to request one:
- Find the item on Walmart.com and confirm it is the identical product (same size, color, brand, and model) and is currently in stock
- Bring your item to the checkout register at a Walmart store
- Tell the Walmart associate about the lower price on Walmart.com before payment is processed
- Provide the associate with proof of the price, such as showing the Walmart.com page on your phone or providing the product link
- The associate will process the price match if eligible, or direct you to a supervisor for approval if needed
Remember that the store manager on duty has final authority over whether to approve any price match request.
Price Matching at Walmart vs. Other Retailers
Walmart’s price-matching policy is more restrictive than some competitors. Many retailers, including Best Buy, offer broader price-matching programs that include competitor prices. Walmart limits its matching to only Walmart.com prices for in-store purchases.
Some retailers offer price adjustments for purchases made online if the price drops within a certain window after purchase. Walmart does not extend this benefit on Walmart.com. If you are looking for retailers with different return or adjustment policies, understanding each store’s specific rules helps you plan your shopping strategy.
Key Takeaways
- Only in-store purchases qualify for price matching, and only against Walmart.com prices
- Online purchases on Walmart.com do not qualify for any price matching
- Walmart does not price-match competitor prices, including Amazon, Best Buy, or warehouse clubs
- Many popular sales and promotions are excluded, such as Black Friday and Rollback deals
- You must request the price match at checkout with proof of the Walmart.com price
- The store manager has final approval authority
- Price matches are not available in Alaska, Hawaii, or Puerto Rico
How to Check a Price History Before You Buy
When to Start Holiday Shopping to Save Money: A Month-by-Month Guide
When Buying in Bulk Actually Saves Money
What a Realistic Grocery Budget Looks Like in 2026
How to Spot Shrinkflation on the Shelf
How to Use Unit Pricing to Spot a Real Deal